Fair & Lovely New Powder Cream Launch

Fair & Lovely New Powder Cream Launch

Hi guys,

Last to last week I attended a launch event by Fair & Lovely. It was at Bungalow 9 in Bandra.

The event started with introduction of Mr. Pratik Ved, Senior Brand Manager, Fair & Lovely. He introduced the new product at first and we even show a video of how the product works through the day in the life of a common girl. We even got to see the TVC which will be going live this week.

All of Us with our floral tiaras

We were a total of 14 bloggers and we were divided in two teams. The teams were on the basis of birth date i.e. even and odd and surprisingly, we had exact 7 girls in each team!

The lovely Freishia Bomanbehram was the host and the team had arranged for a set of fun games with each game having some points. We played about 5-6 games and it was so much fun! One team was ‘Powder’ and the other team was ‘Cream’. I was in team Cream with the girls born on even number date and we won!

Mr.Pratik giving us our prize

More than winning, the event was super fun coz it was all about team work, general knowledge, creativity and a little bit of luck. Each game was different but they made sure they balance each element overall.

There was a fun photo booth with placards and some props and we took some pictures.

https://www.instagram.com/p/BIcFhxYBIr9/

https://www.instagram.com/p/BIR2oTkh05W/

We also tried the product at the start and then experienced it throughout the day, while we were there, for almost 5-6 hours.

I got a press kit which had this new Fair & Lovely Powder Cream and I have been using it since the past few days. I absolutely love the white and pink packaging and the lovely floral smell.

It feels very light and not at all greasy or heavy. It settles down to a matte finish and stays matte through the day. Surprisingly your skin doesn’t require touch ups with this, except after a long time, only on T zone for me. Best part is no whitish cast at all.

I have worn it for events, meetings and my whole day throughout. I absolutely love the matte yet moisturizing finish and it feels very comfortable even beneath your makeup as it also doubles up as a primer.

It does what it claims and gives a fresh, matte look through the day.

I love the fact that it has Niacinamide (Vitamin B3) and tocopheryl acetate (Vitamin E) that have anti ageing benefits and help lighten acne scars, etc., Titanium Dioxide which is a physical sunscreen, Glycerin to help moisturize skin and some talc based ingredients to keep the skin matte and makeup in place.