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Garnier ‘Bust Blackheads’ Digital Campaign

May 2, 2012 By: Bhumika

Garnier ‘Bust Blackheads’ Digital Campaign

The Garnier Pure Active range is designed to erase spots and marks for visible results from Day 1.

Mission
Exfoliate & Cleanse + Treat & Fight

Description
Garnier PureActive is a new generation of concentrated formulas tested on acne prone skin.The highly effective formulae are enriched with active ingredients:
• 2% purifying salicylic acid, our highest concentration
• HerbaRepair – derived from blueberry
• The formulae works to deeply cleanse skin and clear pores to help protect against spots, whilst caring for your skin.

Garnier 'Bust Blackheads' Digital Campaign

Garnier has released a new digital campaign called ‘Bust BlackHeads”. The interactive campaign personifies ‘BlackHeads’ as characters and gets audiences to get to know the causes and characteristics of them through a storytelling format.

The characters who have names like ‘Oily Omkar’, ‘Sticky Suzy’, ‘Don BlackHead’ and ‘Lil Don’, live interesting lives on the faces of every user and through they same, ensure that they drive home the point of the key causes of blackheads being oil, pollution and dust. The product plays a unique role in the story – it is the one in a BlackHead’s life that ‘Shall Not be Named’, the only thing that BlackHeads are all afraid of.

Garnier 'Bust Blackheads' Digital Campaign

See some funny pics from the campaign..

Lil’ don is the star performer of Blackhead Idol!

Garnier 'Bust Blackheads' Digital Campaign

Lil’ Don gets a standing ovation at Blackhead Idol. The judges all gave him a 10/10 for his rendition of the famous “Give me some sunshine give me some rain give me another chance I want to infest your face again”

Blackhead Banega Crorepati Begins with a BANG!

Garnier 'Bust Blackheads' Digital Campaign

Sticky Suzzie has done it! She answered the 5 crore question correctly on Wednesday’s episode of Blackhead Banega Crorepati.


Blackheads’ Favorite Destination this Summer

Garnier 'Bust Blackheads' Digital Campaign

While we Blackheads Love the summer, what’s better than chilling at Faceville Beach with a bottle of oil in hand!

BLACKHEADS NOSE CLIMBING RACE!

Garnier 'Bust Blackheads' Digital Campaign

The Blackheads are taking part in the NOSE Climbing Race at Mt. Noseville!
They have decided to CAMP on your Nose.
Are you going to let them camp on your NOSE?

I loved the cute names, funny pics and the way the whole campaign is made..Did you ?

About Bhumika

Bhumika is a Chartered Accountant by profession but a Beauty/Fashion/Lifestyle Blogger by passion..blogging since 10 plus years, isn't that a proof enough ? :D
Her love for lipsticks, accessories, shoes and all things pretty comes across in most of her posts.

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